8 Institutions Utilizing Artificial Intelligence to Enhance Student Achievement
For many years, artificial intelligence (AI) has been developing, recently reaching a point where its impact spans various sectors, including education and digital marketing, where its integration is now indispensable.
The deployment of AI in tertiary education isn’t just emerging; it’s becoming essential for the evolution of teaching methods and student learning experiences. A telling study by IDC revealed that 99% of U.S. higher education institutions view AI as crucial to their competitive edge in the coming years.
While AI can significantly enhance efficiency and foster student achievement, it also introduces academic, ethical, and legal dilemmas that must be navigated carefully.
What methods are tertiary education institutions implementing to utilize AI for staying ahead in the competitive landscape and propelling student success?
Below, we explore 5 pivotal strategies (including actual examples) showcasing the vast potential of AI in:
- Evaluating and Forecasting Student Success
- Fostering Personalized Learning Experiences
- Enhancing Student Engagement
- Handling Student Queries
- Boosting Student Retention
Evaluate & Forecast Student Success
A primary objective for academic institutions is to graduate students equipped for the workforce. Hence, the ability to evaluate and forecast student success is paramount.
Technological intervention at the right time can alter a student’s path and decrease dropout rates.
1) Ivy Tech Community College: Initiating Student Success
In Indiana, Ivy Tech Community College leveraged a pilot AI project to analyze data from over 10,000 course sections, identifying 16,000 students at risk of failing within the first weeks of the semester. By contacting each student for support, the college significantly reduced failure rates.
“The reduction in Ds and Fs we saw was the highest in fifty years at the college,” noted Lige Hensley, Chief Technology Officer at Ivy Tech. “It goes to show the impact of reaching out.”
2) University of Michigan: M-Write Program
Assessing student work and feedback can be cumbersome. The University of Michigan tackled this with M-Write, aiding faculty in managing scaled writing activities. The technology identifies areas needing improvement, guiding students on clearer writing paths.
Through this initiative, students engage in peer reviews under a structured algorithm, ensuring those needing help are identified early.
Foster Personalized Learning Experiences
AI’s potential to tailor learning experiences excites educators. It allows for individual tutoring and enables faculty to design lessons catering to students’ unique needs.
3) Walden University: Julian
In a pioneering move, Walden University developed Julian, an online tutor, in collaboration with Google Cloud. It represents the university’s commitment to personalized learning, offering around-the-clock student support and adaptive learning activities.
4) Khan Academy: Khanmigo
Khan Academy’s introduction of Khanmigo, an AI-powered personal tutor, reflects the belief in AI’s transformative power in education. It offers students a unique, interactive learning assistant.
Join for FREE to access this video
Khanmigo not only guides students through various academic topics but also introduces an interactive dimension, engaging with historical figures and literary characters through AI.
Enhance Student Engagement
AI is also seen as a key driver of student engagement, opening new avenues for learning and content interaction. Despite its nascent use, educators are identifying the benefits in ideation, content generation, and entertainment among students.
5) Georgia State University: Pounce
Georgia State’s AI chatbot, Pounce, initially aimed to ease students into college life, showed remarkable results in enhancing student performance, especially among first-generation immigrant students, by providing timely academic support.
6) California State University Polytechnic: Packback
California State University Polytechnic discovered that Packback, an AI-assisted platform for student writing and engagement, motivated students to move beyond rote responses, fostering deeper analysis and creativity.
“An Ipsos survey found that while 67% of individuals have a basic understanding of AI, only half can identify AI-powered products and services.”
Ipsos survey
Handle Student Queries
AI is revolutionizing how educational institutions manage student queries, offering immediate responses outside conventional office hours. Let’s explore examples of AI applications in responding to student questions.
7) University of Murcia
Spain’s University of Murcia introduced Lola, an AI chatbot, to field inquiries, demonstrating proficiency and efficiency in student interaction.
Boost Student Retention
The challenge of retaining students is met with AI’s analytical capabilities, enabling institutions to identify and support at-risk students more effectively.
8) Nova Southeastern University: Aible
Aible’s AI software helped Nova Southeastern University target interventions towards students most likely to discontinue their studies, achieving a significant reduction in attrition rates.
AI Challenges in Higher Education
While AI offers expansive opportunities for educational advancement, it also brings about issues such as data bias, ethical dilemmas, and the potential displacement of jobs. Institutions must carefully navigate these challenges to ensure AI serves as a tool for empowerment and progress.
Conclusion: AI’s Transformative Role in Education
AI stands on the brink of fundamentally changing education, promising not only to reshape how educational content is delivered but also forecasting a surge in job creation. As AI continues to be integrated into educational systems, it’s crucial for curricula to evolve, embracing AI to prepare students for future workforce demands.
Keep Curricula Industry-Relevant
The Digital Marketing Institute collaborates with industry leaders to ensure educational offerings remain at the forefront of market demands, preparing students for the careers of tomorrow.
Related
OptiPrime – Global leading total performance marketing “mate” to drive businesses growth effectively. Elevate your business with our tailored digital marketing services. We blend innovative strategies and cutting-edge technology to target your audience effectively and drive impactful results. Our data-driven approach optimizes campaigns for maximum ROI.
Spanning across continents, OptiPrime’s footprint extends from the historic streets of Quebec, Canada to the dynamic heartbeat of Melbourne, Australia; from the innovative spirit of Aarhus, Denmark to the pulsating energy of Ho Chi Minh City, Vietnam. Whether boosting brand awareness or increasing sales, we’re here to guide your digital success. Begin your journey to new heights with us!
